TAG Heuer Logo

TAG Heuer Logo: A Brief Overview

• The TAG Heuer logo is distinctive and recognizable, combining the "TAG" and "Heuer" wordmarks.

• The logo is divided horizontally into two sections: a green top section with "TAG" in white, and a red bottom section with "Heuer" in white.

• The "TAG" lettering is stylized with slightly overlapping letters and arrow-like extensions on the "G".

• The "Heuer" lettering uses a classic, elegant typeface.

• The combination of green and red is a key part of the brand's identity and creates a strong visual impact. The green is said to represent open spaces and speed, while the red symbolizes passion and courage.

• The logo signifies the merger of TAG (Techniques d'Avant Garde) and Heuer in the 1980s.

Company Information

• Country of Origin: Switzerland

• Industry Category (on website): Luxury Goods (Watches, Timepieces, Eyewear)

• Website: tagheuer.com

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