Balenciaga 2017 Logo

Balenciaga 2017 Logo: A Political Statement in Fashion

Balenciaga's Fall/Winter 2017 menswear collection, designed by Demna Gvasalia, featured a striking logo that garnered significant attention. The logo was a clear appropriation of Bernie Sanders' 2016 presidential campaign logo. It featured the word "Balenciaga" in a similar font and layout to the "Bernie Sanders" logo, with curved lines and the year "2017" replacing "2016." This design choice was interpreted by many as a commentary on politics and consumerism, blending high fashion with political imagery. The logo appeared on various garments and accessories throughout the collection, including jackets, T-shirts, and scarves, making a bold statement on the runway and in subsequent advertising campaigns. This design caused a lot of discussion about the use of political imagery in high fashion and the impact of such appropriations.

Additional Information:

• Company/Organization: Balenciaga (owned by Kering)

• Country of Origin: Spain (founded), France (headquartered)

• Website Category/Industry: Luxury Fashion, High Fashion, Apparel, Clothing, Accessories

Keywords: Balenciaga, logo, 2017, Bernie Sanders, political logo, fashion, high fashion, menswear, Demna Gvasalia, Kering, apparel, clothing, luxury fashion, appropriation, political imagery.